ABOUT US

At De Vere we deliver ethically minded, custom-designed apparel for New Zealand businesses – without any compromise in quality, service or standards. We love creative conversations with our clients and work with suppliers to ensure fully traceable supply chains. Most of all, we respect the people who make and wear our uniforms and the environment in which they live.

Founder Vere Sharma

We do better because it’s who we are

De Vere opened its doors in Auckland more than 30 years ago. But we started decades before with a little boy watching seamstresses at work in New Delhi. That’s where our passion for both fashion and fairness began.

De Vere is a family-owned New Zealand business and our experience spans all facets of the trade, from textile agent, importer, wholesaler to retailer, with one of NZ’s leading fashion brands, RUBY as an integral part of our group. But it is our people, ethos and systems that make De Vere stand out and a force for change within the textile industry. 

Our team are experts and our business is underpinned by market leading technology, enabling us to scale to meet customer demand, build efficiencies, manage risks and deliver on our quality standards. We ensure that every stitch, every detail, is executed flawlessly. 


“I’ve been in the New Zealand rag trade for over 40 years. Principles I learnt from sitting on a stool in my mum’s shop still guide me today. I’ve been a textile agent, importer, wholesaler and finally, a retailer. In every role I’ve undertaken, I’ve watched the economy evolve, trends become fads, practices become out-dated. I thrive on being able to adapt. Complacency has never been an option for me.

I’ve raised five kids and endeavoured to pass on the same knowledge that was passed onto me. We need to be agile, nimble and we need to bend under pressure, but never break.”

~ Vere Sharma | De Vere Founder

Cotton Farm
Cotton

Making material change

We supply to corporates, retail businesses, transport & compliance authorities and local councils. Our dynamic service for these bodies includes design & sampling, planning, production supply, stock management and e-commerce, allowing us to maintain collaborative relationships with key stakeholders in each business. 

Sustainability is at the heart of everything we do. Our commitment to ethical practices drives us to maintain fully traceable supply chains, ensuring transparency every step of the way. But our responsibility doesn't end there; we also offer end-of-life solutions, specifically for the uniforms we supply, on par with our efforts towards a more circular business.

In a world of mass production, De Vere remains steadfast in our dedication to craftsmanship, collaboration, and sustainability. We invite you to join us on this journey of creativity, authenticity, and innovation. Together, we'll shape apparel that not only adorns, but also defines the identity of your brand in ways that are truly unparalleled.

Our partners

What we do

We take on any textile base project, with every effort to create more sustainable, circular solutions.

Scale production, maintain transparency and quality, and streamline ordering across a trusted network of manufacturers and suppliers.

Build your bigger brand presence and stronger team engagement with premium merchandise.

Elevate your brand with uniforms and apparel that are custom designed and sustainably produced just for you.